B2B Guide for Business Customers

Choosing the Right Cables, Adapters, Power Cables & Accessories

This guide helps procurement, technical, retail and industrial departments, system integrators and public sector clients to find the right products more quickly, avoid incorrect orders and locate important documentation straight away.

The focus is on clear selection guides for power cables, data cables, USB-C, fibre-optic cables, video cables, bespoke products, packaging, POS solutions, product data, compliance documents and professional B2B procurement via mag-kabel.de.

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B2B Ratgeber für Kabel, Adapter und Zubehör

What would you like to do?

Order standard items

Select power cables, USB-C, LAN, fibre-optic cables, HDMI, adaptors, power supplies and accessories directly in the B2B shop.

View product range

Identify the correct product

Identify the connector, cross-section, length, standard, USB-C functionality, fibre-optic splice or intended application with confidence.

Use the cable glossary

Plan a project or production run

Coordinate custom lengths, colours, connector combinations, OEM requirements, target markets and repeat order quantities.

View custom-made products

Retrieve certificates & data

Find RoHS, REACH, WEEE, PFAS, ISO, BSCI, product safety, product feeds and master data in one place.

Open documents

1. Fundamentals & Areas of Application in B2B

MAG GmbH is a manufacturer and wholesaler of cables, adaptors and accessories. Business customers can purchase standard items, DINIC products, project-specific solutions and bespoke products directly via mag-kabel.de from a B2B environment offering technical classification, clear product data and personalised support.

IT & Networking
Workstations, data centres, LAN, fibre optics, servers, storage and structured cabling.
Industry & OEM
Equipment manufacturing, mechanical engineering, plant, series production requirements, export and repeat procurement.
Retail & POS
DINIC product ranges, packaging, displays, counter, shelving, promotional areas and resale.
Public Sector Clients
Procurement with traceable data, clear evidence and documentable product information.

More about the company: About MAG GmbH | Typical applications: Reference projects & industry solutions

2. Product areas: Power, data, signals and accessories

For professional procurement, it is not just the product name that matters. The application, target market, technical specifications, stock availability, re-procurement options and the appropriate documentation are all crucial.

Power & Power Cables

Power cables for domestic and international use, extension leads for non-heating appliances, extension leads for heating appliances, power adaptors, IEC-Lock, plug sleeves and country-specific variants.

View the power range

Computers, Networking & Fibre Optics

LAN patch cables, installation cables, fibre-optic cables, fibre-optic connections, S-ATA/SAS, USB, USB-C and accessories for IT and infrastructure.

Open Computers & Networking

Video, Audio, TV & SAT

HDMI, DisplayPort, DVI, VGA, Toslink, audio, monitor connections and TV/satellite cabling for workstations, meeting rooms, media technology and retail.

View Video & Monitors

3. Power, power cables, standards & international variants

When it comes to power cables, procurement and technical teams should not focus solely on the plug type. Other relevant factors include the target market, protective earth, IEC device-side specifications, current rating, cable length, cross-section, cable type, certification marks and the operating environment.

Recommended sequence: determine the target market and mains plug, check the protection class, specify the IEC equipment end, select the length and cross-section, and verify the cable type and required certification.

Country-specific plugs & IEC equipment side

CEE 7/7, UK Type G, Swiss Type J, Danish Type K, US Type B, Indian Type D/M and other plugs must be compatible with the target country and the appliance side.

Mains Plug Glossary | IEC 60320

Cross-section & cable designation

0.75 / 1.0 / 1.5 mm², H05VV-F, H07RN-F, Z1Z1, 3G1.5 or AWG specifications help to correctly classify the load, length and operating environment.

Cross-section | Cable designations | AWG

Approval marks, LSZH & special cases

ENEC 10, VDE compliance, halogen-free LSZH cables, data centres/OCP, country-specific certifications and project-specific requirements should be clarified at an early stage.

ENEC/VDE | LSZH | OCP

Manufacturer expertise is also important for international power cables and connection systems. MAG is the official European contact for Yung-Li: Yung-Li at MAG.

4. Data cables, USB-C, fibre optics, networking & video

Data and signal cables should be selected according to their intended use: charging, data rate, video, docking, PoE, shielding, length, fibre type, connector combination and operating environment all determine stability and support requirements.

USB-C & USB4
USB-C is merely the connector type. Charging power, data rate, video, Power Delivery and E-Mark must be suited to the application.
USB-C selection guide
LAN & Ethernet
Category, shielding, length, connector type and project standardisation are important for rollouts and infrastructure.
LAN in the shop
Fibre Optics & Fibre Cabling
Clarify single-mode/multi-mode, LC/SC, APC/UPC, OM class and outdoor suitability at an early stage.
View fibre optics
Video & Monitor
Resolution, cable length, device port, signal margin and installation environment determine the appropriate connection.
Video & Monitor

5. Avoid common selection errors

6. Custom-made products, cable assembly & project business

If standard items do not fit exactly, bespoke products can be the more cost-effective and technically sound solution. This applies in particular to series production, OEM projects, international target markets, specific cable lengths, colours, connector combinations, packaging or recurring orders.

Useful for a quick check

  • Part number or image of a base item
  • Connector type, device side, length, colour, cross-section
  • Target market, operating environment and required certifications
  • Quantity, annual requirement and desired delivery date

Typical project types

  • Mains connection cables for OEM and export
  • Custom USB and USB-C solutions
  • LAN, data and connection cables to specification
  • Packaging and retail solutions for resale

Quick start guides

Custom-made products
Power cable assembly for OEMs
Custom-made USB cables
Reference projects & sectors

7. Retail, POS, Packaging & DINIC Product Display

For specialist retailers, food retailers, checkout areas, service areas and promotional zones, presentation is just as important as the product itself. DINIC products can be used as blister packs, polybags, bulk packaging, promotional boxes or display solutions.

Counter display
Compact for checkouts, service areas and small sales areas.
End-cap & wall displays
Structured presentation for cables, adaptors, charging accessories and fast-moving items.
Roll-up display
Flexible for promotions, entrance areas, seasonal displays and changing placements.
Custom solutions
Additional space for shelf sides, checkout areas, end caps and existing furniture.

Further information: Retail solutions for POS, displays and packaging | Case studies for DINIC product presentation | Types of packaging

8. Purchasing, Logistics & Service for B2B customers

B2B Account & Ordering

mag-kabel.de is aimed at entrepreneurs, businesses, government bodies and public sector clients. Once registered, stock levels, terms and conditions, and orders can be managed in a structured manner.

New B2B customers

Delivery, Payment & Minimum Order Quantity

Please check the latest shop information regarding ordering methods, delivery charges, minimum order surcharges, delivery countries and payment methods.

Delivery & Payment Terms

B2B or B2C?

Business customers can place orders via mag-kabel.de. Private customers can find DINIC products in the separate DINIC shop.

Contact MAG GmbH

9. Product Data, Product Feed, ERP & PIM

MAG provides a product feed for resellers, ERP systems, PIM systems, price lists, marketplaces and internal data management. This enables item numbers, prices, stock levels, descriptions and image URLs to be processed automatically.

Typical uses: master data maintenance, stock reconciliation, price lists, marketplace data, partner integrations, image data and internal product range analyses.

Product feed: MAG-ProductList.txt | Information: Forms & Explanations

10. Compliance, Product Safety & Sustainability

Many B2B enquiries require not only products but also supporting documentation for procurement, quality assurance, supplier onboarding, tenders and internal approvals. MAG centrally provides key standard information.

Certificates
RoHS, REACH, WEEE/ElektroG, conflict minerals, PFAS, ISO 9001, social standards and product safety.
Open certificates
Sustainability
Information on packaging, operations, the supply chain, BSCI and resource-conserving measures.
View sustainability
Manufacturers & international requirements
For Yung-Li, TSCA, Prop 65, PFAS and project-specific target markets, existing standard information can serve as a starting point.
Yung-Li information

11. FAQs for business customers

How do I find the right power cable?

First, determine the target market and mains plug type, then check the protective conductor, IEC device side, length, cross-section, cable type and required certification marks.

When is a bespoke solution advisable?

If standard products are not technically suitable, there is a recurring need, or the length, colour, plug, packaging, target market or certification are strictly defined.

Why isn’t USB-C automatically the same as USB-C?

USB-C describes the shape of the connector. The decisive factors are charging power, data rate, video support, Power Delivery, E-mark and the specific application.

Where can I find further answers?

The detailed FAQ answers questions on registration, ordering, dispatch, payment, product availability, technical matters, product feeds, compliance and projects.

Go to the detailed page: FAQs for business customers

Go directly to the relevant section

If you already know what you need, you can go directly to the most important pages here:

B2B Shop | New B2B Customers | Custom-made Products | Cable Glossary | Forms & Explanations | Retail & POS | POS Case Studies | Reference Projects | FAQ | Contact

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