News & Information from MAG GmbH

OCP AC power cables for Open Rack V3 – a concise guide for B2B projects

New information page on OCP AC power cables for Open Rack V3, focusing on the YD-42 from Yung-Li.

With our new information page on OCP AC power cables for Open Rack V3, MAG GmbH offers a concise guide for technical buyers, project managers and B2B customers in the data centre sector.

The focus is on typical requirements relating to OCP and ORV3 environments, suitable power feeds, and project-specific solutions for various target markets and applications.

• Focus on OCP / Open Rack V3: practical classification for use in modern data centre structures
• YD-42 from Yung-Li: the latest solution for the OCP ORV3 AC input
• Strong B2B focus: technical guidance for project-specific enquiries and individual requirements

As the official European distributor for Yung-Li, MAG GmbH supports its customers with product expertise, technical knowledge and a clear focus on application-specific solutions.

More information on OCP AC power cables for Open Rack V3

Keywords: OCP, Open Rack V3, OCP AC power cables, data centre, infrastructure, YD-42, Yung-Li, MAG GmbH, B2B, power supply

Your MAG team

Great interest in the new DINIC quick-sale concepts at KOOP 2026

MAG GmbH presented new DINIC concepts for strong margins and additional revenue at KOOP 2026.

On 1 and 2 March 2026, MAG GmbH exhibited at KOOP 2026, the joint trade fair for Euronics and expert electronics retailers, showcasing new DINIC quick-sale concepts for the point of sale.

The focus was on practical solutions specifically designed to simplify sales in specialist stores, support attractive margins and, at the same time, generate additional revenue. The concepts presented were received with great interest by numerous visitors.

• Strong margins: through high-selling product ranges and clearly structured POS solutions
• Additional revenue: through quick-pick-up items and high-impact placements
• Easy implementation: for specialist shops, counter areas and checkout zones

With the new DINIC concepts, MAG GmbH once again underlines its commitment to providing specialist retailers not only with products, but also with well-thought-out and ready-to-use sales approaches for the high street.

Keywords: KOOP 2026, Euronics, expert, DINIC, quick sales, POS, specialist retail, margin, additional revenue, MAG GmbH

Your team at MAG

Now on mag-kabel.de: Guides & information on all things cables

New guide section with practical knowledge and concise decision-making aids.

We are now expanding mag-kabel.de with a new advice section. Here, we bring together practical information and concise decision-making guides for specialist retailers, system integrators, industry and public sector clients – from power cables and data cables to custom-made solutions.

• Typical areas of application: IT & network technology, industry & automation, conference/event technology, PoS & digital signage, and the public sector.
• Power cable knowledge: cross-sections, standards, certifications and country-specific specifications for projects and off-the-shelf equipment.
• Data & interfaces: LAN, fibre optic, USB/USB-C and video interfaces – including brief explanations of current standards.
• Services for B2B: predictable delivery times from our German warehouse, technical contacts and an optional product feed for system integration.

To the guide: Cables, adapters & accessories in the B2B shop

Keywords: Guide, Information, Cable knowledge, Power cables, USB-C, Fibre optics, Standards, System integrators, Industry, mag-kabel.de

Your team at MAG

DINIC counter display – USB-C add-on business, ready to go

DINIC counter display – attractive margins for retailers at a glance.

Fully stocked DINIC displays for the point of sale.

Compact, clearly explained and ready to sell: the DINIC counter display brings together our top-selling USB-C products in a strong POS package – ideal for specialist retailers, specialist stores and shops looking to build up additional USB-C business with cables and adapters.

• Easy to set up – simply place the display and get started straight away, with no need for additional consultation
• Suitable for almost any business – regardless of core product range, ideal for the counter
• Focus on USB-C bestsellers – high demand, fast turnover, attractive margins

Further details and ordering options for the DINIC counter display can be found here:

In short: The DINIC counter display brings together bestsellers in the USB-C category – high demand, strong margins and ready to go straight away at the point of sale.

Keywords: DINIC, USB-C, counter display, additional sales, specialist retailers, PoS solution, margin, cables, adapters

Your team at MAG

Sustainability and environmental protection at MAG GmbH

Sustainability and environmental protection – part of MAG GmbH’s corporate philosophy.

Sustainable practices and the responsible use of resources are more than just a trend for MAG GmbH – they are an integral part of our corporate philosophy. As a manufacturer and wholesaler of cables, adapters and accessories, we ensure that our processes and materials are as environmentally friendly as possible, from product development right through to dispatch.

The focus is on durable products, optimised packaging concepts, efficient logistics and carefully selected production partners. In this way, environmental responsibility and economic requirements are combined.

You can find detailed information on our website about the measures we are already implementing in the areas of sustainability and environmental protection, and how we are continuously developing our processes:

Keywords: sustainability, environmental protection, resource conservation, packaging, logistics, MAG GmbH, cables, adapters

Your MAG team

Start of 2025 – Price reductions on over 250 items

As we begin 2025, we would like to thank you for your excellent cooperation and wish you continued success. In the new year, we will continue to support you in positioning yourself in the market with a strong product range and an attractive price-performance ratio.

At the turn of the year, we were able to permanently reduce prices for over 250 products, particularly in the data cable sector – by up to 20 per cent for some items. This allows you to strengthen your competitiveness and offer your customers tested quality at very attractive terms.

We have big plans for 2025: new product lines, range extensions and further optimisations to the B2B shop mag-kabel.de, so that you can efficiently meet your cable and adapter needs.

Thank you very much for your trust in our company – we look forward to continuing to support you as a reliable partner in 2025.

Keywords: price reduction, data cables, value for money, B2B shop, mag-kabel.de, specialist retailers, cables, adapters

Your MAG team

Invitation to the EK LIVE Autumn Fair 2024 in Bielefeld

EK LIVE Autumn Fair 2024 – DINIC as a strong brand solution at the PoS.

MAG GmbH will be exhibiting at the EK LIVE Autumn Fair in Bielefeld from 18 to 20 September 2024. At the event, we will be presenting the DINIC brand as a strong solution for cables, adapters and accessories in specialist retail.

What to expect at the fair:

• Presentation of DINIC as a top brand at EK LIVE
• Launch of new products and PoS solutions
• Networking with retailers, exhibitors and service providers
• Free parking and catering
• A relaxed evening get-together

Further information and free tickets for EK LIVE can be found at: www.ek-messen.de

We look forward to seeing you – either in person in Bielefeld or virtually.

Keywords: trade fair, EK LIVE, DINIC, specialist retailers, PoS, cables, adapters, Bielefeld

Your MAG team

Farewell to our Managing Director Nicholas C. East as he retires

Nicholas C. East – a defining figure at MAG GmbH for over 30 years.

On 1 February 2024, after 32 years of dedication and passion, we bid farewell to our esteemed Managing Director and co-founder Nicholas C. East as he entered his well-deserved retirement.

Since the company’s foundation in 1992, Mr East has played a pivotal role in the development and success of MAG GmbH. His vision, industry expertise and unwavering dedication have shaped our company and strengthened our position as a reliable partner for cables, adapters and accessories across Europe.

We wish Mr East all the best for this new chapter in his life. At the same time, we continue our mission: to provide innovative products and reliable service to the retail, commercial and industrial sectors.

Keywords: MAG GmbH, management, company history, cables, adapters, accessories, retirement

Your MAG Team

MAG GmbH becomes a direct supplier to EK/servicegroup eG

EK/servicegroup eG – a strong retail partnership in Europe.

MAG GmbH is delighted to have signed a contract with EK/servicegroup eG, through which we are now listed as a drop-shipping supplier. This means that the DINIC brand is now available to the more than 4,200 member companies of the EK Group, one of Europe’s leading retail cooperatives.

The members – primarily independent, medium-sized retail businesses such as specialist shops, specialist stores, and department stores – benefit from the extensive DINIC product portfolio in the field of cables and adapters.

This collaboration strengthens the DINIC brand’s presence in Europe and offers retailers an attractive expansion of their product range.

Keywords: EK/servicegroup, drop-shipping supplier, DINIC, specialist retailers, cooperation, product range expansion, cables, adapters

Successful presentation at the CPN iGNITION 31 trade fair

MAG GmbH gave an impressive presentation of its products and sales solutions at the CPN iGNITION 31 trade fair in Bielefeld. The attractive price-performance ratio drew numerous visitors to our stand.

The focus was on our own brand, DINIC. The newly launched charging adapters impressed with their excellent value for money and attractive margins – a clear signal of DINIC’s positioning in specialist retail.

You can find further impressions on our Facebook page: Facebook – MAG GmbH

Keywords: CPN iGNITION, trade fair, DINIC, charging adapters, specialist retailers, value for money, Bielefeld

MAG becomes official Yung-Li distributor for Europe

Yung-Li and MAG – a strong combination for power cables and power adapters in Europe.

Following more than 25 years of successful collaboration in Germany, MAG GmbH has been officially appointed as the main distributor for Yung-Li products in Europe. These include, in particular, power cables and power adapters, which are widely used in industry and retail.

The expanded partnership underscores the mutual trust and shared goal of providing high-quality power cable and power adapter solutions for customers across Europe.

You can find further insights on our Facebook page: Facebook – MAG GmbH

Keywords: Yung-Li, power cables, power adapters, Europe, main distributor, partnership, MAG GmbH

We say thank you – Farewell to A. Plewka as she retires

“We say thank you” – Farewell to A. Plewka after 28 years at MAG GmbH.

After 28 years at MAG GmbH, our valued employee and colleague A. Plewka has retired following a farewell trip to Hamburg.

We would like to express our sincere thanks for your many years of reliable and trusting cooperation – you were a valuable employee and a wonderful colleague.

You can find photos from the farewell on our Facebook page: Facebook – MAG GmbH

Keywords: Retirement, Employee, Company, MAG GmbH, Team, We say thank you

30 years of MAG – Company anniversary

MAG GmbH celebrated its 30th company anniversary in 2022. Since 1992, we have been supporting specialist retailers, industry and our partners with solutions for cables, adapters and accessories.

Many thanks to all our customers and employees who have journeyed with us along this path.

Keywords: Anniversary, 30 years of MAG, cables, adapters, specialist retailers, industry, company

MAG-Kabel.de – B2B shop for cables, adapters & accessories

Our former website www.mag.de has been online since 2022 with a new look and new technology as a B2B online shop at www.mag-kabel.de. The shop is aimed at retailers, trade and industry and brings together the complete MAG and DINIC range of cables, adapters and accessories.

Visit the shop: www.mag-kabel.de

Keywords: B2B shop, mag-kabel.de, cables, adapters, accessories, specialist retailers, industry, wholesale