News & information from MAG GmbH

DINIC counter display – USB-C additional business, ready to go

DINIC counter display – attractive margins for retailers at a glance.

Ready-to-use DINIC displays for the point of sale.

Compact, clearly explained and ready to sell: the DINIC counter display bundles our top USB-C sellers in a powerful PoS package – ideal for specialist retailers, specialist stores and shops that want to build up additional USB-C business with cables and adapters.

• Easy to implement – set up the display and get started right away, with no additional consulting required
• Suitable for almost any business – regardless of the core product range, ideal for the counter
• Focus on USB-C top sellers – high demand, fast turnover, attractive margins

Further details and ordering options for the DINIC counter display can be found here:

In short: the DINIC counter display bundles bestsellers related to USB-C – high demand, strong margins and ready to go at the point of sale.

Keywords: DINIC, USB-C, counter display, additional business, specialist retailers, PoS solution, margin, cables, adapters

Your MAG team

Sustainability and environmental protection at MAG GmbH

Sustainability and environmental protection – part of the corporate philosophy at MAG GmbH.

Sustainable action and responsible use of resources are more than just a trend for MAG GmbH – they are an integral part of our corporate philosophy. As a manufacturer and wholesaler of cables, adapters and accessories, we pay attention to using the most environmentally friendly processes and materials possible, from product development to shipping.

The focus is on durable products, optimised packaging concepts, efficient logistics and carefully selected production partners. This combines ecological responsibility with economic requirements.

Find out in detail what measures we are already implementing in the area of sustainability and environmental protection and how we are continuously developing our processes:

Keywords: Sustainability, environmental protection, resource conservation, packaging, logistics, MAG GmbH, cables, adapters

Your MAG team

Start of 2025 – price reductions on over 250 items

At the start of 2025, we would like to thank you for the good cooperation and wish you continued success. In the new year, we will continue to support you in positioning yourself in the market with a strong product range and an attractive price-performance ratio.

At the turn of the year, we were able to permanently reduce the prices of over 250 products, particularly in the data cable sector – by up to 20 per cent for some items. This will strengthen your competitiveness and enable you to offer your customers tested quality at very attractive conditions.

We have big plans for 2025: new product lines, range expansions and further optimisations in the B2B shop mag-kabel.de, so that you can efficiently cover your cable and adapter needs.

Thank you for your trust in our company – we look forward to continuing to be your reliable partner in 2025.

Keywords: price reduction, data cables, value for money, B2B shop, mag-kabel.de, specialist retailers, cables, adapters

Your MAG team

Invitation to the EK LIVE Autumn Fair 2024 in Bielefeld

EK LIVE Autumn Fair 2024 – DINIC as a strong brand solution at the PoS.

MAG GmbH will be exhibiting at the EK LIVE Autumn Fair in Bielefeld from 18 to 20 September 2024. We will be presenting the DINIC brand as a strong solution for cables, adapters and accessories in specialist retail.

What you can expect at the trade fair:

• Presentation of DINIC as a top brand at EK LIVE
• Presentation of new products and PoS solutions
• Networking with retailers, exhibitors and service providers
• Free parking and catering
• A cosy evening get-together

Further information and free tickets for EK LIVE can be found at: www.ek-messen.de

We look forward to seeing you there – either in person in Bielefeld or virtually.

Keywords: Trade fair, EK LIVE, DINIC, Specialist retailers, PoS, Cables, Adapters, Bielefeld

Your MAG team

Farewell to our managing director Nicholas C. East as he enters retirement

Nicholas C. East – a defining figure at MAG GmbH for over 30 years.

On 1 February 2024, after 32 years of dedication and passion, we bid farewell to our esteemed Managing Director and co-founder Nicholas C. East as he entered his well-deserved retirement.

Since its founding in 1992, Mr East has played a key role in shaping the development and success of MAG GmbH. His vision, industry expertise and continuous commitment have shaped our company and strengthened our position as a reliable partner for cables, adapters and accessories in Europe.

We wish Mr East all the best for this new chapter in his life. At the same time, we will continue our mission to provide innovative products and reliable service for trade, commerce and industry.

Keywords: MAG GmbH, management, company history, cables, adapters, accessories, retirement

Your MAG team

MAG GmbH becomes a drop-ship supplier for EK/servicegroup eG

EK/servicegroup eG – strong retail cooperation in Europe.

MAG GmbH is delighted to have signed a contract with EK/servicegroup eG, which means we are now listed as a drop shipper. This means that the DINIC brand is now available to the more than 4,200 member companies of the EK Group, one of Europe's leading trade cooperatives.

The members – primarily independent, medium-sized retail companies such as specialist shops, specialist markets, department stores and warehouses – benefit from DINIC's extensive product portfolio in the field of cables and adapters.

This collaboration strengthens the presence of the DINIC brand in Europe and offers retailers an attractive expansion of their product range.

Keywords: EK/servicegroup, drop shipper, DINIC, specialist retailers, cooperation, product range expansion, cables, adapters

Successful presentation at the CPN trade fair iGNITION 31

MAG GmbH impressively presented its products and sales solutions at the CPN trade fair iGNITION 31 in Bielefeld. The attractive price-performance ratio attracted numerous visitors to our stand.

The focus was on our own brand, DINIC. The newly introduced charging adapters impressed with their strong price-performance ratio and attractive margins – a clear signal for DINIC's positioning in specialist retail.

You can find more impressions on our Facebook page:Facebook – MAG GmbH

Keywords: CPN iGNITION, trade fair, DINIC, charging adapters, specialist retailers, value for money, Bielefeld

MAG becomes official Yung-Li distributor for Europe

Yung-Li and MAG – a strong combination for power cables and power adapters in Europe.

After more than 25 years of successful cooperation in Germany, MAG GmbH has been officially appointed as the main distributor for Yung-Li products in Europe. These include, in particular, power cables and power adapters, which are widely used in industry and commerce.

The expanded partnership underscores the mutual trust and shared goal of providing high-quality power cable and power adapter solutions to customers throughout Europe.

Further insights can be found on our Facebook page:Facebook – MAG GmbH

Keywords: Yung-Li, power cables, power adapters, Europe, main distributor, partnership, MAG GmbH

We say thank you – Farewell to A. Plewka as he enters retirement

"We say thank you" – Farewell to A. Plewka after 28 years at MAG GmbH.

After 28 years at MAG GmbH, our valued employee and colleague A. Plewka has retired following a farewell trip to Hamburg.

We would like to express our sincere thanks for her many years of reliable and trustworthy service – she was a valuable employee and a great colleague.

You can find impressions of the farewell on our Facebook page:Facebook – MAG GmbH

Keywords: Retirement, Employees, Company, MAG GmbH, Team, We say thank you

30 years of MAG – company anniversary

MAG GmbH celebrated its 30th anniversary in 2022. Since 1992, we have been supporting specialist retailers, industry and our partners with solutions for cables, adapters and accessories.

Many thanks to all our customers and employees who have accompanied us on this journey.

Keywords: Anniversary, 30 years of MAG, cables, adapters, specialist retailers, industry, company

MAG-Kabel.de – B2B shop for cables, adapters and accessories

Our former website www.mag.de has been online since 2022 with a new look and new technology as a B2B online shop at www.mag-kabel.de. The shop is aimed at trade, commerce and industry and brings together the complete MAG and DINIC range of cables, adapters and accessories.

To the shop: www.mag-kabel.de

Keywords: B2B shop, mag-kabel.de, cables, adapters, accessories, specialist retailers, industry, wholesale